Extended stakeholder process

Jeffery’s (2009) report on stakeholder engagement in social development projects asserts that “meaningful engagement is characterized by a willingness to be open to change.” He identifies four changes in practice that are needed to achieve this:

  • Management style: Not just seeking stakeholders out but working with them to identify who is and should be involved.
  • Involvement: Not just about predicting who will get involved but encouraging stakeholders to get involved.
  • Timing: Not set and imposed by the project, but the process and timing for engagement is mutually agreed.
  • Attitude to change: Not protecting project boundaries but exploring and agreeing on them with the stakeholders.

Extended.SM

 

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s